BAD GYAL ALBUM – PORTFOLIO

BAD GYAL ALBUM REINA REBELDE

Year

2024-2025

Category

Branding

Client

Barreira Arte & Diseño

In this project we had to choose an artist and a aesthetic that was not related to them.
I chose Bad Byal and the Grunge aesthetic.
To make a complete visual branding of their new album tour through graphic elements and play with them in the different applications.

The broken crown in the middle that represents rebellion and how bad gyal breaks with the stereotypes that are instilled in her and the pink beam of light that represents him so much. We can also see the element of typography, in which I have played with two typographies that contrast: bad gyal and grunge.

The applications I have created are the CD; the cover, the back cover, the inside CD and an edited mini booklet. On the other hand, for social networks we see stories and an Instagram carousel and the Spotify interface. As a more specific merchandising I have made a top and a crown that could be purchased on the website. All this closes the visual identity where we have played all the time with the Key Visual elements and where Bad Gyal is represented as a Rebel Queen.